Made to stick why some ideas survive and others die
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New York
Random House
2007
|
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
| LEADER | 00000pam a2200000 4500 | ||
|---|---|---|---|
| 001 | 39424 | ||
| 003 | MY-KLNDU | ||
| 005 | 20241218091830.0 | ||
| 020 | 0 | 0 | |a 9781400064281 |
| 035 | |a 0000031920 | ||
| 039 | 9 | |y 200910091651 |z VLOAD | |
| 090 | 0 | 0 | |a HM1033 |b .H43 2007 |
| 100 | 1 | 0 | |a Heath |h Chip |
| 245 | 1 | 0 | |a Made to stick |b why some ideas survive and others die |c Chip Heath and Dan Heath |
| 260 | 0 | 0 | |a New York |b Random House |c 2007 |
| 300 | |a 291p. |c 22cm | ||
| 500 | 0 | 0 | |a Includes index |
| 650 | 0 | 0 | |a Social psychology |
| 650 | 0 | 0 | |a Contagion (social psychology) |
| 650 | 0 | 0 | |a Context effects (Psychology) |
| 700 | 1 | 1 | |a Heath |h Dan |
| 999 | |a vtls000029657 |c 39424 |d 39424 | ||