Hair, Bush, & Ortinau. (2003). Marketing research: Within a changing information environment (2nd ed.). McGraw Hill/Irwin.
Chicago Style (17th ed.) CitationHair, Bush, and Ortinau. Marketing Research: Within a Changing Information Environment. 2nd ed. Boston: McGraw Hill/Irwin, 2003.
MLA (9th ed.) CitationHair, et al. Marketing Research: Within a Changing Information Environment. 2nd ed. McGraw Hill/Irwin, 2003.
Warning: These citations may not always be 100% accurate.