Entrepreneurship
"Entrepreneurship", by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a l...
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| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston
McGraw-Hill/Irwin
2008
|
| Edition: | Seventh edition, McGraw-Hill international edition |
| Subjects: | |
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| 100 | 1 | |a Hisrich, Robert D. |e author | |
| 245 | 1 | 0 | |a Entrepreneurship |c Robert D. Hisrich, Michael P. Peters, Dean A. Shepherd |
| 250 | |a Seventh edition, McGraw-Hill international edition | ||
| 264 | 1 | |a Boston |b McGraw-Hill/Irwin |c 2008 | |
| 264 | 4 | |c ©2008 | |
| 300 | |a xviii, 648 pages |b illustrations |c 26 cm | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a unmediated |2 rdamedia | ||
| 338 | |a volume |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index | ||
| 505 | 0 | |a pt.1. The Entrepreneurial Perspective -- The nature and importance oif entrepreneurship -- The entrepreneurial mind-set -- Entrepreneurial intentions and corporate entrepreneurship -- International entrepreneurship opportunities -- pt.2. Creating and Starting the Venture -- Creativity, the business idea, and opportunity analysis -- Intellectual property and other legal issues for the entrepreneur -- The business plan: creating and starting the venture -- The marketing plan -- The organizational plan -- The financial plan -- pt.3. Financing the New Venture -- Source of capital -- Informal risk capital, venture capital, and going public -- pt.4. Managing, Growing, and Ending the New Venture -- Entreprenuerial strategy: generating and exploiting new entries -- Strategies for growth and managing the implications of growth -- Going global -- Accessing resources for growth from external sources -- Ending the venture | |
| 520 | |a "Entrepreneurship", by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts. The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today's entrepreneurial challenges. From Bob Hisrich's expertise in global entrepreneurship to Mike Peter's background as a both a real-life entrepreneur and academic to Dean Shepherd's current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice. | ||
| 650 | 0 | |a New business enterprises | |
| 650 | 0 | |a Entrepreneurship | |
| 650 | 0 | |a Business planning | |
| 650 | 0 | |a Business enterprises |x Finance | |
| 650 | 0 | |a Success in business | |
| 700 | 1 | |a Peters, Michael P. |e author | |
| 700 | 1 | |a Shepherd, Dean A. |e author | |
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