APA (7th ed.) Citation

Boone & Kurtz, D. L. (2007). Contemporary marketing (13th ed.). Thomson South-Western.

Chicago Style (17th ed.) Citation

Boone and David L. Kurtz. Contemporary Marketing. 13th ed. Mason, OH: Thomson South-Western, 2007.

MLA (9th ed.) Citation

Boone and David L. Kurtz. Contemporary Marketing. 13th ed. Thomson South-Western, 2007.

Warning: These citations may not always be 100% accurate.