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Marketing colleges and universities a services approach

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Bibliographic Details
Main Author: Hayes, Thomas J. (Thomas Joseph), 1953-
Corporate Author: Council for Advancement and Support of Education
Format: Book
Language:English
Published: Washington, DC Case c2009.
Subjects:
Universities and colleges > Marketing.
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Description
Physical Description:215 p. ill. 23 cm.
Bibliography:Includes bibliographical references (p. 208-209) and index.
ISBN:9780899644141 (pbk.)
0899644147 (pbk.)

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