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| LEADER |
00000cam a2200000 a 4500 |
| 001 |
40929 |
| 003 |
MY-KLNDU |
| 005 |
20241219003438.0 |
| 008 |
101125s2002 nyua b 001 0 eng |
| 010 |
|
|
|a 2001-026850
|
| 020 |
|
|
|a 047141235X (pbk. : alk. paper)
|
| 020 |
|
|
|a 9780471412359
|
| 035 |
|
|
|a 12431980
|
| 039 |
|
9 |
|y 201011251037
|z shahrim
|
| 040 |
|
|
|a DLC
|
| 050 |
0 |
0 |
|a HF5415.2
|b .K86 2002
|
| 090 |
|
|
|a HF5415.2
|b .K86 2002
|
| 100 |
1 |
|
|a Kumar, V.,
|d 1957-
|
| 245 |
1 |
0 |
|a Essentials of marketing research
|c V. Kumar, David A. Aaker, George S. Day.
|
| 250 |
|
|
|a 2nd ed.
|
| 260 |
|
|
|a New York
|b Wiley
|c c2002.
|
| 300 |
|
|
|a xix, 553 p.
|b ill. (some col.)
|c 27 cm.
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 590 |
|
|
|a LC copy lacks CD.
|
| 650 |
|
0 |
|a Marketing research.
|
| 700 |
1 |
|
|a Aaker, David A.
|
| 999 |
|
|
|a vtls000041595
|c 40929
|d 40929
|
