Advertising and new media
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| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
London ; New York :
Routledge,
c2008.
|
| Subjects: | |
| Online Access: | NetLibrary MyiLibrary |
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| Call Number : | HF6146.I58 S68 2008eb |
MARC
| LEADER | 00000cam a2200000Ia 4500 | ||
|---|---|---|---|
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| 003 | MY-KLNDU | ||
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| 006 | m d | ||
| 007 | cr cnu---unuuu | ||
| 008 | 110210s2008 enk ob 001 0 eng d | ||
| 020 | |a 9780203935521 (electronic bk.) | ||
| 020 | |a 0203935527 (electronic bk.) | ||
| 035 | |a (OCoLC)182761090 | ||
| 035 | |a (OCoLC)ocn182761090 | ||
| 039 | 9 | |y 201102101454 |z wafi | |
| 040 | |a N$T |b eng |c N$T |d YDXCP |d OCLCQ |d IDEBK | ||
| 049 | |a MHEA | ||
| 050 | 4 | |a HF6146.I58 |b S68 2008eb | |
| 082 | 0 | 4 | |a 659.13/4 |2 22 |
| 100 | 1 | |a Spurgeon, Christina. | |
| 245 | 1 | 0 | |a Advertising and new media |h [electronic resource] / |c Christina Spurgeon. |
| 260 | |a London ; |a New York : |b Routledge, |c c2008. | ||
| 300 | |a 1 online resource (135 p.) | ||
| 500 | |a Description based on print version record. | ||
| 504 | |a Includes bibliographical references (p. [115]-129) and index. | ||
| 650 | 0 | |a Internet advertising. | |
| 650 | 0 | |a Advertising. | |
| 650 | 0 | |a Advertising |x Social aspects. | |
| 650 | 0 | |a Mass Media. | |
| 650 | 0 | |a Mass media and business. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 776 | 0 | 8 | |i Print version: |a Spurgeon, Christina. |t Advertising and new media. |d London ; New York : Routledge, c2008 |z 9780415430340 |z 0415430348 |z 9780415430357 |z 0415430356 |z 9780203935521 |z 0203935527 |w (DLC) 2007020168 |w (OCoLC)129956985 |
| 856 | 4 | 0 | |3 NetLibrary |u http://www.netlibrary.com/urlapi.asp?action=summary&v=1&bookid=209055 |
| 856 | 4 | 0 | |3 MyiLibrary |u http://www.myilibrary.com?id=106438 |
| 938 | |a YBP Library Services |b YANK |n 2742799 | ||
| 994 | |a 92 |b MYMHE | ||
| 999 | |a vtls000041874 |c 41103 |d 41103 | ||


