Advertising and new media

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Bibliographic Details
Main Author: Spurgeon, Christina
Format: Electronic eBook
Language:English
Published: London ; New York : Routledge, c2008.
Subjects:
Online Access:NetLibrary
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Call Number :HF6146.I58 S68 2008eb

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245 1 0 |a Advertising and new media  |h [electronic resource] /  |c Christina Spurgeon. 
260 |a London ;  |a New York :  |b Routledge,  |c c2008. 
300 |a 1 online resource (135 p.) 
500 |a Description based on print version record. 
504 |a Includes bibliographical references (p. [115]-129) and index. 
650 0 |a Internet advertising. 
650 0 |a Advertising. 
650 0 |a Advertising  |x Social aspects. 
650 0 |a Mass Media. 
650 0 |a Mass media and business. 
655 7 |a Electronic books.  |2 local 
776 0 8 |i Print version:  |a Spurgeon, Christina.  |t Advertising and new media.  |d London ; New York : Routledge, c2008  |z 9780415430340  |z 0415430348  |z 9780415430357  |z 0415430356  |z 9780203935521  |z 0203935527  |w (DLC) 2007020168  |w (OCoLC)129956985 
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