As heard on TV popular music in advertising /
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| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Farnham, England ; Burlington, VT :
Ashgate,
c2009.
|
| Series: | Ashgate popular and folk music series.
|
| Subjects: | |
| Online Access: | NetLibrary MyiLibrary ebrary ebrary Click here to view book MyiLibrary ebrary |
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| Call Number : | ML3790 .K467 2009eb |
MARC
| LEADER | 00000cam a2200000Ia 4500 | ||
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| 008 | 110210s2009 enk ob 001 0 eng d | ||
| 019 | |a 326712782 |a 435660075 |a 646797927 | ||
| 020 | |a 9780754693345 (electronic bk.) | ||
| 020 | |a 0754693341 (electronic bk.) | ||
| 020 | |z 9780754666653 (hardcover : alk. paper) | ||
| 020 | |z 0754666654 (hardcover : alk. paper) | ||
| 020 | |a 9786612054358 | ||
| 020 | |a 6612054352 | ||
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| 049 | |a MHEA | ||
| 050 | 4 | |a ML3790 |b .K467 2009eb | |
| 082 | 0 | 4 | |a 781.5/4 |2 22 |
| 100 | 1 | |a Klein, Bethany. | |
| 245 | 1 | 0 | |a As heard on TV |h [electronic resource] : |b popular music in advertising / |c Bethany Klein. |
| 246 | 3 | |a As heard on television | |
| 260 | |a Farnham, England ; |a Burlington, VT : |b Ashgate, |c c2009. | ||
| 300 | |a 1 online resource (168 p.) | ||
| 490 | 1 | |a Ashgate popular and folk music series | |
| 500 | |a Description based on print version record. | ||
| 504 | |a Includes bibliographical references (p. [149]-159) and index. | ||
| 505 | 0 | |a As heard on TV : the marriage of popular music and advertising -- Selling revolution : the role of authorship in music licensing -- Commercial art : advertising as an artistic vehicle for music placement -- "The new radio" : music licensing as a response to industry woe -- In perfect harmony : popular music and cola advertising -- Taming rebellion : advertising's control over meaning -- Negotiating the future of popular music in advertising. | |
| 650 | 0 | |a Music in advertising. | |
| 650 | 0 | |a Popular music |x History and criticism. | |
| 650 | 0 | |a Television advertising. | |
| 650 | 4 | |a Popular music. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 655 | 4 | |a Electronic books. | |
| 776 | 0 | 8 | |i Print version: |a Klein, Bethany. |t As heard on TV. |d Farnham, England ; Burlington, VT : Ashgate, c2009 |z 9780754666653 |w (DLC) 2008037174 |w (OCoLC)245021974 |
| 830 | 0 | |a Ashgate popular and folk music series. | |
| 856 | 4 | 0 | |3 NetLibrary |u http://www.netlibrary.com/urlapi.asp?action=summary&v=1&bookid=271897 |
| 856 | 4 | 0 | |3 MyiLibrary |u http://www.myilibrary.com/ |
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| 856 | 4 | 0 | |3 ebrary |u http://site.ebrary.com/lib/hamline/Top?docID=10276586 |
| 856 | 4 | 0 | |z Click here to view book |u http://public.eblib.com/EBLPublic/PublicView.do?ptiID=438766 |
| 856 | 4 | 0 | |3 MyiLibrary |u http://www.myilibrary.com?id=205435 |
| 856 | 4 | 0 | |3 ebrary |u http://site.ebrary.com/id/10276586 |
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