The dynamics of persuasion communication and attitudes in the 21st century

Saved in:
Bibliographic Details
Main Author: Perloff, Richard M.
Format: Book
Language:English
Published: New York, NY Routledge 2010
Edition:4th ed.
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!
Call Number :BF637 .P4 .P47 2010

MARC

LEADER 00000nam a2200000 4500
001 43146
003 MY-KLNDU
005 20241219004024.0
008 110412 2010 nyua bi 00 eng
020 |a 9780415805681 (pbk) 
020 |a 9780415805674 (hbk) 
020 |a 9780203870327 (ebk) 
020 |a 0415805678 (hbk) 
020 |a 0415805686 (pbk) 
020 |a 0203870328 (ebk) 
039 9 |a 201203261225  |b shahrim  |c 201203071033  |d azraai  |y 201104121146  |z rahman 
040 |a UPNM 
090 |a BF637 .P4  |b .P47 2010 
100 1 |a Perloff, Richard M. 
245 1 4 |a The dynamics of persuasion  |b communication and attitudes in the 21st century  |c Richard M. Perloff 
250 |a 4th ed. 
260 |a New York, NY  |b Routledge  |c 2010 
300 |a xvi, 425 p.  |b ill.  |c 24 cm. 
504 |a Includes bibliographical references and index 
592 |a 2142/0611  |b 19/07/2011  |c RM200.59  |h DMA 
650 0 |a Persuasion (psychology) 
650 0 |a Mass media  |x Psychological aspects 
650 0 |a Attitude change 
999 |a vtls000043938  |c 43146  |d 43146