Capon, N., & Shamza Khan. (2015). Capon's marketing principles (Asia Edition.). SJ Learning.
Chicago Style (17th ed.) CitationCapon, Noel, and Shamza Khan. Capon's Marketing Principles. Asia Edition. Kuala Lumpur: SJ Learning, 2015.
MLA (9th ed.) CitationCapon, Noel, and Shamza Khan. Capon's Marketing Principles. Asia Edition. SJ Learning, 2015.
Warning: These citations may not always be 100% accurate.