APA (7th ed.) Citation

PridelhWilliam M & Ferrel. Marketing: Concepts and strategies (9th ed.).

Chicago Style (17th ed.) Citation

PridelhWilliam M and Ferrel. Marketing: Concepts and Strategies. 9th ed. BostonlbHoughton Mifflin Companylc1995.

MLA (9th ed.) Citation

PridelhWilliam M and Ferrel. Marketing: Concepts and Strategies. 9th ed.

Warning: These citations may not always be 100% accurate.