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Strategic management planning for domestic & global competition

Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout Strategic Management, 13e. This thirteenth edition of Strategic Management has a refined message and a new subtitle: Planning for D...

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Bibliographic Details
Main Author: Pearce, John A.
Other Authors: Robinson, Richard B.
Format: Book
Language:English
Published: New York, NY McGraw-Hill Irwin /c 2013
Edition:13th ed.
Series:Strategic management
Subjects:
Strategic planning
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