Cover Image

Strategic management planning for domestic & global competition

Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout Strategic Management, 13e. This thirteenth edition of Strategic Management has a refined message and a new subtitle: Planning for D...

Full description

Saved in:
Bibliographic Details
Main Author: Pearce, John A.
Other Authors: Robinson, Richard B.
Format: Book
Language:English
Published: New York, NY McGraw-Hill Irwin /c 2013
Edition:13th ed.
Series:Strategic management
Subjects:
Strategic planning
Tags: Add Tag
No Tags, Be the first to tag this record!
Table of Contents:
  • Overview of strategic management
  • Strategic management
  • Strategy formulation
  • Company mission
  • Corporate social responsibility and business ethics
  • The external environment
  • The global environment
  • Internal analysis
  • Long-term objectives and strategies
  • Business strategy
  • Multibusiness strategy
  • Strategy implementation, control, and innovation
  • Implementation
  • Organizational structure
  • Leadership and culture
  • Strategic control
  • Innovation and entrepreneurship
  • Cases
  • Guide to strategic management case analysis
  • Glossary G-1
  • Photo credits P-1
  • Name index I-1
  • Subject index I-9
  • Case study index I-19.

Similar Items