Crafting and executing strategy the quest for competitive advantage : concepts and cases
The distinguishing mark of the 19th edition is its enriched and enlivened presentation of the material in each of the 12 chapters, providing an as up-to-date and engrossing discussion of the core concepts and analytical tools as you will find anywhere. There is an accompanying line-up of exciting ne...
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| Format: | Book |
| Language: | English |
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New York, NY
McGraw Hill Irwin /c 2014
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| Edition: | 19th ed. |
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Table of Contents:
- Concepts and techniques for crafting and executing strategy
- Section a: introduction and overview
- What is strategy and why is it important?
- Charting a company's direction: its vision, mission, objectives, and strategy
- Evaluating a company?s external environment
- Evaluating a company's resources, capabilities, and competitiveness
- The five generic competitive strategies : which one to employ?
- Strengthening a company's competitive position : strategic moves, timing, and scope of operations
- Strategies for competing in international markets
- Corporate strategy : diversification and the multibusiness company
- Ethics, corporate social responsibility, environmental sustainability, and strategy
- Building an organization capable of good strategy execution : people, capabilities, and structure
- Managing internal operations : actions that promote good strategy execution
- Corporate culture and leadership : keys to good strategy execution
- Cases in crafting and executing strategy
- Section a: crafting strategy in single-business companies
- Mystic monk coffee
- Whole Foods market in 2010: vision, core values, and strategy
- The O-fold innovation for preventing wrinkles : a good business opportunity?
- Competition among the North American warehouse clubs : Costco wholesale versus Sam's Club versus BJ?'s wholesale
- Competition in energy drinks, sports drinks, and vitamin-enhanced beverages
- Netflix's business model and strategy in renting movies and TV episodes
- Redbox's strategy in the movie rental industry
- Cash connection : are its payday lender strategy and its business model ethical?
- Blue Nile Inc. in 2010 : will its strategy to remain number one in online diamond retailing work?
- Apple Inc. in 2010
- Gap Inc. in 2010 : is the turnaround strategy working?
- Google's strategy in 2010
- Skywest, Inc., and the regional airline industry in 2009
- Silver ships' strategy in the military and workboat industry
- Skype versus AT&T and the future of telecommunications
- Section B: Crafting strategy in diversified companies
- Sara Lee corporation in 2011 : has its retrenchment strategy been successful?
- Smucker's in 2011 : expanding the business lineup
- Robin Hood
- Dilemma at Devil's Den
- Southwest Airlines in 2010 : culture, values, and operating practices
- Namast' Solar
- Herman Miller Inc. : the reinvention and renewal of an iconic manufacturer of office furniture
- Starbucks' strategy and internal initiatives to return to profitable growth
- Norton Lilly International: implementing transformational change in the shipping industry
- Good Hotel : doing good, doing well?
- W. L. Gore & Associates : developing global teams to meet 21st-century challenges
- Strategy, ethics, and social responsibility
- Rhino capture in Kruger National Park
- Countrywide financial corporation and the subprime mortgage debacle
- The Upper Big Ranch mine disaster case
- Frogs Leap Winery case