Crafting and executing strategy concepts and readings
Includes a collection of 20 readings that amplify important topics in managing a company's strategy-making, strategy-executing process that provides students with a taste of the literature of strategic management before tackling cases or simulation projects
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| Main Authors: | , , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York, NY
McGraw-Hill/Irwin
2012
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| Edition: | Eighteenth edition |
| Subjects: | |
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| 003 | MY-KLNDU | ||
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| 008 | 221104 20122012nyua bi 001 0 eng d | ||
| 020 | |a 9780071316996 | ||
| 039 | 9 | |a 202211041219 |b VLOAD |c 201812311347 |d faezah |y 201805021550 |z helmey | |
| 040 | |a UPNM |b eng |c UPNM |e rda | ||
| 090 | |a HD 30.28 |b .T52 2012 | ||
| 100 | 1 | |a Thompson, Arthur A. |d 1940- |e author | |
| 245 | 1 | |a Crafting and executing strategy |b concepts and readings |c Arthur A Thompson, Margaret Ann Peteraf, John Gamble, A J Strickland III | |
| 250 | |a Eighteenth edition | ||
| 264 | 1 | |a New York, NY |b McGraw-Hill/Irwin |c 2012 | |
| 264 | 4 | |c © 2012 | |
| 300 | |a various pagings |b illustrations |c 26 cm | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a unmediated |2 rdamedia | ||
| 338 | |a volume |2 rdacarrier | ||
| 500 | |a Includes index | ||
| 505 | 0 | |a Part 1. Concepts and Techniques for Crafting and Executing Strategy: What is strategy and why is it important? -- Charting a company's direction: vision and mission, objectives, and strategy -- Evaluating a company's external environment -- Evaluating a company's resources, capabilities, and competitiveness -- The five generic competitive strategies: which one to employ? -- Strengthening a company's competitive position: strategic moves, timing, and scope of operations -- Strategies fro competing in international markets -- Corporate strategy: diversification and the multibusness company -- Corporate culture and leadership: keys to good strategy. Part 2. Readings in Crafting and Executing Strategy: Section A: What is strategy and how is the process of crafting and executing strategy managed -- Section B: Crafting strategy in single-business companies -- Section C: Crafting strategy in diversified companies -- Section D: Strategy, ethics, social responsibility and sustainability. | |
| 520 | |a Includes a collection of 20 readings that amplify important topics in managing a company's strategy-making, strategy-executing process that provides students with a taste of the literature of strategic management before tackling cases or simulation projects | ||
| 592 | |a IN195/0518 |b 27/8/2018 |c RM 160.00 |h Kaca Enigma | ||
| 650 | 0 | |a Strategic planning | |
| 650 | 0 | |a Business planning | |
| 700 | 1 | |a Peteraf, Margaret Ann |e author | |
| 700 | 1 | |a Gamble, John |e author | |
| 700 | 1 | |a Strickland, A J III |e author | |
| 999 | |a vtls000060940 |c 51657 |d 51657 | ||


