Crafting and executing strategy concepts and readings

Includes a collection of 20 readings that amplify important topics in managing a company's strategy-making, strategy-executing process that provides students with a taste of the literature of strategic management before tackling cases or simulation projects

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Bibliographic Details
Main Authors: Thompson, Arthur A. 1940- (Author), Peteraf, Margaret Ann (Author), Gamble, John (Author), Strickland, A J III (Author)
Format: Book
Language:English
Published: New York, NY McGraw-Hill/Irwin 2012
Edition:Eighteenth edition
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100 1 |a Thompson, Arthur A.  |d 1940-  |e author 
245 1 |a Crafting and executing strategy  |b concepts and readings  |c Arthur A Thompson, Margaret Ann Peteraf, John Gamble, A J Strickland III 
250 |a Eighteenth edition 
264 1 |a New York, NY  |b McGraw-Hill/Irwin  |c 2012 
264 4 |c © 2012 
300 |a various pagings  |b illustrations  |c 26 cm 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
500 |a Includes index 
505 0 |a Part 1. Concepts and Techniques for Crafting and Executing Strategy: What is strategy and why is it important? -- Charting a company's direction: vision and mission, objectives, and strategy -- Evaluating a company's external environment -- Evaluating a company's resources, capabilities, and competitiveness -- The five generic competitive strategies: which one to employ? -- Strengthening a company's competitive position: strategic moves, timing, and scope of operations -- Strategies fro competing in international markets -- Corporate strategy: diversification and the multibusness company -- Corporate culture and leadership: keys to good strategy. Part 2. Readings in Crafting and Executing Strategy: Section A: What is strategy and how is the process of crafting and executing strategy managed -- Section B: Crafting strategy in single-business companies -- Section C: Crafting strategy in diversified companies -- Section D: Strategy, ethics, social responsibility and sustainability. 
520 |a Includes a collection of 20 readings that amplify important topics in managing a company's strategy-making, strategy-executing process that provides students with a taste of the literature of strategic management before tackling cases or simulation projects 
592 |a IN195/0518  |b 27/8/2018  |c RM 160.00  |h Kaca Enigma 
650 0 |a Strategic planning 
650 0 |a Business planning 
700 1 |a Peteraf, Margaret Ann  |e author 
700 1 |a Gamble, John  |e author 
700 1 |a Strickland, A J III  |e author 
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