Crafting and executing strategy concepts and readings
Includes a collection of 20 readings that amplify important topics in managing a company's strategy-making, strategy-executing process that provides students with a taste of the literature of strategic management before tackling cases or simulation projects
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| Main Authors: | Thompson, Arthur A. 1940- (Author), Peteraf, Margaret Ann (Author), Gamble, John (Author), Strickland, A J III (Author) |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York, NY
McGraw-Hill/Irwin
2012
|
| Edition: | Eighteenth edition |
| Subjects: | |
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