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Alibaba the house that Jack Ma built

In just a decade and half Jack Ma, a man from modest beginnings who started out as an English teacher, founded and built Alibaba into one of the world's largest companies, an e-commerce empire on which hundreds of millions of Chinese consumers depend. Alibaba's $25 billion IPO in 2014 was...

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Bibliographic Details
Main Author: Clark, Duncan (Author)
Format: Book
Language:English
Published: New York, NY Ecco Press 2016
Subjects:
Ma, Yun > 1964-
Alibaba (Firm)
Electronic commerce > China
Internet marketing > China
Internet auctions > China
Business
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Table of Contents:
  • The iron triangle
  • Jack magic
  • From student to teacher
  • Hope and coming to America
  • China is coming on
  • Bubble and birth
  • Backers : Goldman and SoftBank
  • Burst and back to China
  • Born again : Taobao and the humiliation of eBay
  • Yahoo's billion-dollar bet
  • Growing pains
  • Icon or Icarus?

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