Internet, mail, and mixed-mode surveys the tailored design method
For over two decades, Dillman's classic text on survey design has aided both students and professionals in effectively planning and conducting mail, telephone, and, more recently, internet surveys. The third edition presents thoroughly updated and revised information about all aspects of survey...
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| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
Hoboken, NJ
Wiley & Sons
2014
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| Edition: | Fourth edition |
| Subjects: | |
| Tags: |
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| Summary: | For over two decades, Dillman's classic text on survey design has aided both students and professionals in effectively planning and conducting mail, telephone, and, more recently, internet surveys. The third edition presents thoroughly updated and revised information about all aspects of survey research and features expanded coverage of online surveys. Dillman's unique "Tailored Design Method", thoroughly explained and illustrated in the book, is the preferred model for practice. This invaluable resource is crucial for any researcher seeking to increase response rates and obtain high-quality feedback from survey questions |
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| Item Description: | Rev. ed. of: Mail and internet surveys / Don A. Dillman. 2nd ed. c2007 |
| Physical Description: | xii, 499 pages illustrations 25 cm |
| Bibliography: | Includes bibliographical references (p. 458-475) and index |
| ISBN: | 9781118456149 (cloth) |