Internet, mail, and mixed-mode surveys the tailored design method

For over two decades, Dillman's classic text on survey design has aided both students and professionals in effectively planning and conducting mail, telephone, and, more recently, internet surveys. The third edition presents thoroughly updated and revised information about all aspects of survey...

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Bibliographic Details
Main Authors: Dillman, Don A. 1941- (Author), Smyth, Jolene D. (Author), Christian, Leah Melani (Author)
Format: Book
Language:English
Published: Hoboken, NJ Wiley & Sons 2014
Edition:Fourth edition
Subjects:
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Call Number :HM 538 .D55 2014

MARC

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100 1 |a Dillman, Don A.  |d 1941-  |e author 
245 1 0 |a Internet, mail, and mixed-mode surveys  |b the tailored design method  |c Don A. Dillman, Jolene D. Smyth and Leah Melani Christian 
250 |a Fourth edition 
264 1 |a Hoboken, NJ  |b Wiley & Sons  |c 2014 
264 4 |c © 2014 
300 |a xii, 499 pages  |b illustrations  |c 25 cm 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
500 |a Rev. ed. of: Mail and internet surveys / Don A. Dillman. 2nd ed. c2007 
504 |a Includes bibliographical references (p. 458-475) and index 
505 0 |a Turbulent times for survey research -- The tailored design method -- Coverage and sampling -- The basics of crafting good questions -- Constructing open- and closed-ended questions -- From questions to a questionnaire -- Implementation procedures -- When more than one survey mode is needed -- Longitudinal and internet panel surveys -- Customer feedback surveys and alternative delivery technologies -- Effects of sponsorship and the data collection organization -- Surveying businesses and other establishments -- Dealing with uncertainty 
520 |a For over two decades, Dillman's classic text on survey design has aided both students and professionals in effectively planning and conducting mail, telephone, and, more recently, internet surveys. The third edition presents thoroughly updated and revised information about all aspects of survey research and features expanded coverage of online surveys. Dillman's unique "Tailored Design Method", thoroughly explained and illustrated in the book, is the preferred model for practice. This invaluable resource is crucial for any researcher seeking to increase response rates and obtain high-quality feedback from survey questions 
592 |a 00104/HL/2019 (753)  |b 27/11/2019  |c RM 232.75  |h Han Lin Books 
650 0 |a Social surveys 
650 0 |a Questionnaires 
700 1 |a Smyth, Jolene D.  |e author 
700 1 |a Christian, Leah Melani  |e author 
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