Contemporary advertising
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| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New YorklbMcGraw-Hill Irwinlc2002
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| Edition: | 8th ed. |
| Subjects: | |
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| 100 | 1 | 0 | |a ArenslhWilliams F. |
| 245 | 1 | 0 | |a Contemporary advertising |c William F. Arens |
| 250 | 0 | 0 | |a 8th ed. |
| 260 | 0 | 0 | |a New YorklbMcGraw-Hill Irwinlc2002 |
| 300 | |a xxxii,614p. |b col.ill., |c 29cm | ||
| 500 | 0 | 0 | |a includes index |
| 650 | 0 | 0 | |a Advertising |
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