Retailing management

Retailing Management by Levy and Weitz continues to be the market-leading text for the retailing course through its readability, organization, and emphasis on how students can come to grips with real retailing issues while being able to solve problems. The text's logical decision-making focus a...

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Bibliographic Details
Main Authors: Levy, Michael (Author), Weitz, Barton A. (Author)
Format: Book
Language:English
Published: Cambridge, Massachusetts Harvard University Press 2009
Edition:Seventh edition.
Subjects:
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100 1 |a Levy, Michael,  |e author. 
245 1 0 |a Retailing management  |c Michael Levy, Barton A. Weitz. 
250 |a Seventh edition. 
264 1 |a Cambridge, Massachusetts  |b Harvard University Press  |c 2009 
300 |a xxxi, 702 pages  |b color illustrations  |c 29 cm. 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
520 |a Retailing Management by Levy and Weitz continues to be the market-leading text for the retailing course through its readability, organization, and emphasis on how students can come to grips with real retailing issues while being able to solve problems. The text's logical decision-making focus allows students to discover the process of strategic decisions first before moving on to implementation. Students indicate that this text is "good read" because of the numerous examples of retailers, their practices, the interesting retail facts in the margins, and eye catching design and layout. 
592 |a in134/1019  |b 12/11/2019  |c RM 156.75  |h Kaca Enigma 
650 0 |a Retail trade  |x Management. 
700 1 |a Weitz, Barton A.,  |e author. 
999 |a vtls000065034  |c 54403  |d 54403