Small business management entrepreneurship and beyond
Small Business Management provides a balanced introduction to both entrepreneurship and small business management, with a focus on achieving and maintaining a sustainable competitive advantage as a small organization. Current issues, including global opportunities, service, quality and technology, a...
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston, MA
Cengage Learning
2016
|
| Edition: | Sixth edition. |
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Summary: | Small Business Management provides a balanced introduction to both entrepreneurship and small business management, with a focus on achieving and maintaining a sustainable competitive advantage as a small organization. Current issues, including global opportunities, service, quality and technology, are highlighted throughout the text. |
|---|---|
| Physical Description: | xix, 505 pages color illustrations 26 cm. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781285866383 (hardback) 128586638X (hardback) |