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Introducing cultural and media studies a semiotic approach

It adopts a practical and versatile approach to cultural analysis, beginning not with an abstract body of theory but with a number of examples of social sign use which are examined critically using basic semiotic terms and concepts to build up the reader's analytic vocabulary in a practical way...

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Bibliographic Details
Main Authors: Davis, Lloyd 1959-2005 (Author), Mules, Warwick (Author)
Other Authors: Thwaites, Tony
Format: Book
Language:English
Published: Basingstoke [England] Palgrave Macmillan 2002
Subjects:
Culture > Study and teaching
Semiotics
Mass media > Social aspects
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