The Gower handbook of management
A practical guide to best practice in management. By covering a broad range of subjects, the book aims to replicate a forum in which managers can meet experts from a range of professional disciplines. This edition features 65 expert contributors and 20 chapters on subjects new to this edition.
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| Format: | Book |
| Language: | English |
| Published: |
Aldershot, Hampshire, England ; Brookfield, Vt., USA
Gower
1998.
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| Edition: | 4th ed. |
| Subjects: | |
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| Call Number : | HD 31 .G684 1998 |
MARC
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| 020 | |a 0566079380 (hbk) | ||
| 020 | |a 9780566079382 (hbk) | ||
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| 090 | |a HD 31 |b .G684 1998 | ||
| 245 | 0 | 4 | |a The Gower handbook of management |c edited by Dennis Lock. |
| 246 | 3 | 0 | |a Handbook of management |
| 250 | |a 4th ed. | ||
| 260 | |a Aldershot, Hampshire, England ; |a Brookfield, Vt., USA |b Gower |c 1998. | ||
| 300 | |a xli, 1253 pages |b illustrations |c 25 cm. | ||
| 504 | |a Includes bibliographical references and index | ||
| 505 | 0 | |a Part I. General management -- Principles of management / Philip Sadler -- Towards the virtual organization / Peter Kangis -- The creative organization / Geof Cox -- Corporate governance / Stephen Schneider and David Clutterbuck -- Managing diversity / Walt Hopkins -- Corporate acquisitions and mergers / C. Stuart Jones -- Risk management / Kit Sadgrove -- Managing in the not-for-profit sector / Alan Lawrie -- Corporate culture and competitive advantage / Prabhu S. Guptara -- Customer first : a strategy for quality service / Denis Walker -- Using information systems / Merlin Stone -- Outsourcing / Brian Rothery -- Total quality management / John S. Oakland -- Benchmarking / Sylvia Codling -- Standards and certification / Brian Rothery -- The environment / Eric Cowell -- Part II. Financial management -- Sources of finance / Peter Kangis and Edward Kerr -- Capital project evaluation / Tessa V. Ryder Runton -- The annual accounts / W.P. Ridley -- Working capital and management ratios / Leon Simons -- The nature of costs / Leon Simons -- Budgetary control / Leon Simons -- Part III. Marketing and selling -- Marketing planning / John Stapleton -- Marketing research / Bill Blyth -- Database marketing / Merlin Stone -- Information systems and customer management / Merlin Stone -- Relationship marketing / Merlin Stone -- Brand management / Jack Bureau -- Services marketing / Bernard Katz -- Sales promotion / Tom Brannan -- Pricing / Bryan Atkin -- International trade / Colin Beaumont -- Distribution : the total cost-to-serve / John Gentles and Keith Oliver -- Part IV. Materials and bought-out services -- Purchasing principles and practices / Peter Baily -- Partnership sourcing / Stephen Cannon -- Managing contractors / Dennis Lock -- Just-in-time supplies / D.M. Lascelles and B.G. Dale -- Warehouse operations / Derek Mellor -- Part V. Administration -- Company law / F.W. Rose -- Contracts between companies / F.W. Rose -- European legislation / Ron Bamford -- Corporate relations / David Wragg -- Intellectual property rights / Nicholas Manley -- Facilities management / Michael Warner -- Security / Richard Wilcox -- Part VI. Human resources management -- Recruitment and selection / Peter Humphrey -- Managing the flexible work-force / Widget Finn -- Pay structures and systems / George F. Thomason -- Occupational health and safety / Brenda Barrett and Richard Howells -- Training / Darek Celinski -- Developing effective managers / Alan Mumford -- Coaching and mentoring / David Clutterbuck and Jenny Sweeney -- Employee communications / David Wragg -- Part VII. The personal skills of management -- Time management and personal organization / Philip Moon -- Negotiating / Nicholas Jeffery -- Teamworking / Colin Hastings -- Communicating / Gordon Bell -- Influencing / Geof Cox -- The holistic manager / Vivien Whitaker. | |
| 520 | |a A practical guide to best practice in management. By covering a broad range of subjects, the book aims to replicate a forum in which managers can meet experts from a range of professional disciplines. This edition features 65 expert contributors and 20 chapters on subjects new to this edition. | ||
| 650 | 0 | |a Management. | |
| 700 | 1 | |a Lock, Dennis | |
| 710 | 2 | |a Gower Publishing Company. | |
| 999 | |a vtls000005967 |c 5880 |d 5880 | ||