The challenge of effective speaking

Wadsworth's best selling Public Speaking text, the Verderbers' CHALLENGE OF EFFECTIVE SPEAKING, features a skills-oriented, mainstream approach that has effectively led hundreds of thousands of students through the challenges they face as they develop and deliver speeches. The speech makin...

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Bibliographic Details
Main Authors: Verderber, Rudolph F. (Author), Verderber, Kathleen S. (Author)
Format: Book
Language:English
Published: Belmont, CA Thomson/Wadsworth ©2003
Edition:Twelfth edition
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100 1 |a Verderber, Rudolph F.  |e author 
245 1 4 |a The challenge of effective speaking  |c Rudolph F. Verderber, Kathleen S. Verderber 
246 3 0 |a Effective speaking 
250 |a Twelfth edition 
264 1 |a Belmont, CA  |b Thomson/Wadsworth  |c ©2003 
300 |a xxi, 374 pages  |b color illustrations  |c 26 cm +  |e 1 CD-ROM (4 3/4 in.) 
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500 |a Includes bibliographical references and index 
500 |a The book is accompanied by 1 CD ROM bearing the same call number and available at the circulation counter 
505 0 |a Introduction to public speaking -- Overcoming nervousness through effective speech planning -- Effective listening -- Determining a speech goal that meets audience needs -- Adapting to audiences -- Researching information for your speech -- Organizing and outlining the speech body -- Organizing the introduction and the conclusion and completing the outline -- Creating and using visual aids -- Practicing speech wording -- Practicing delivery -- Principles and practices of informative speaking -- Principles of persuasive speaking -- Practicing persuasive speaking skills -- Adapting to special occasions -- Increasing the effectiveness of problem-solving discussions 
520 |a Wadsworth's best selling Public Speaking text, the Verderbers' CHALLENGE OF EFFECTIVE SPEAKING, features a skills-oriented, mainstream approach that has effectively led hundreds of thousands of students through the challenges they face as they develop and deliver speeches. The speech making process is presented in a six-step framework based on classical and contemporary theory. The straightforward writing style and effective use of examples enables students to understand and effectively perform key speech making activities. The six-step framework emphasizes topic selection, audience analysis and adaptation, effective research (including appropriate use of Internet resources), organization (with emphasis on outlining), language and delivery. The six action steps are introduced in generic form and then later adapted to follow principles of informative and persuasive speaking 
592 |b 06/04/2015  |c Hadiah & Sumbangan  |h Kapt Muhammad Lazim 
650 0 |a Public speaking 
700 0 |a Verderber, Kathleen S.  |e author 
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