Will & vision How latecomers grow to dominate markets

Saved in:
Bibliographic Details
Main Author: TellislhGerard J
Other Authors: Golder
Format: Book
Published: New YorklbMcGraw-Hilllc2001
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000pam a2200000 4500
001 7487
003 MY-KLNDU
005 20241218052441.0
020 0 0 |a 007137549x 
035 |a 0000009958 
039 9 |y 200910081451  |z VLOAD 
090 0 0 |a HF 5415.1.  |b T45 2001 
100 1 0 |a TellislhGerard J 
245 1 0 |a Will & vision  |b How latecomers grow to dominate markets  |c Gerard J.Tellis and Peter N.Golder 
260 0 0 |a New YorklbMcGraw-Hilllc2001 
300 |a xviii, 340p  |b ill  |c 24cm 
500 0 0 |a Includes bibliographical references and index 
650 0 0 |a Marketing  |z United States 
650 0 0 |a Brand name products  |z United States 
700 1 1 |a Golder  |h Peter N 
999 |a vtls000007948  |c 7487  |d 7487