APA (7th ed.) Citation

Peter lhJ. Paul & Olson. Consumer behavior and marketing strategy (6th ed.).

Chicago Style (17th ed.) Citation

Peter lhJ. Paul and Olson. Consumer Behavior and Marketing Strategy. 6th ed. New York lbMcGraw-Hill lc2001.

MLA (9th ed.) Citation

Peter lhJ. Paul and Olson. Consumer Behavior and Marketing Strategy. 6th ed.

Warning: These citations may not always be 100% accurate.