Strategic market planning a blueprint for success
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| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Chichester
John Wiley & Sons
1998
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| Series: | Wiley series in practical strategy
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| Subjects: | |
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| Call Number : | HF 5414.13 M3695 1998 |
MARC
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| 090 | 0 | 0 | |a HF 5414.13 |b M3695 1998 |
| 100 | 1 | 0 | |a McNamee |h Patrick B |
| 245 | 1 | 0 | |a Strategic market planning |b a blueprint for success |c Patrick McNamee |
| 260 | 0 | 0 | |a Chichester |b John Wiley & Sons |c 1998 |
| 300 | |a xiii,363p. |b ill. |c 24cm | ||
| 440 | 0 | 0 | |a Wiley series in practical strategy |
| 500 | 0 | 0 | |a Includes bibliographical references and index |
| 650 | 0 | 0 | |a Marketing |x management |
| 999 | |a vtls000001113 |c 833 |d 833 | ||