APA (7th ed.) Citation

BeanlhRoger & Radford. Powerful products: Strategic management of successful new product development.

Chicago Style (17th ed.) Citation

BeanlhRoger and Radford. Powerful Products: Strategic Management of Successful New Product Development. New YorklbAmacomlc2000.

MLA (9th ed.) Citation

BeanlhRoger and Radford. Powerful Products: Strategic Management of Successful New Product Development.

Warning: These citations may not always be 100% accurate.