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Implanting strategic management

Coming more than 25 years after the last edition, this edition of the groundbreaking Ansoff work on the concepts and practical implementation of strategic management provides up-to-date case studies and simplified figures and offers a comprehensive approach to guiding firms through turbulent environ...

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Bibliographic Details
Main Authors: Ansoff, H. Igor (Author), Kipley, Daniel (Author), Lewis, A.O (Author), Helm-Stevens, Roxanne (Author), Ansoff, Rick (Author)
Format: Book
Language:English
Published: Cham Springer International Publishing Imprint: Palgrave Macmillan 2019
Edition:Third edition
Subjects:
Leadership
Organization
Planning
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