Management of business

In the sixth edition, the contents have been further expanded to include issues that are both regional and international in nature. Business Highlights and Case Studies have been added to bring students up to date with the current issues of management today. As Singapore is becoming an international...

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Bibliographic Details
Other Authors: Chua Joon Eng
Format: Book
Language:English
Published: Singapore McGraw Hill 1991
Edition:6th ed.
Subjects:
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Table of Contents:
  • pt. I. Business and its environment
  • 1. Nature of business activity
  • 2. Business organisation types
  • 3. Business and economic structure
  • 4. International business
  • 5. Business assistance schemes
  • 6. Physical, economic and technological environment
  • 7. Political, legal and social environment
  • 8. Role of government
  • 9. Small business enterprises
  • pt. II. People in organisations
  • 10. Nature of organisations
  • 11. Motivation and leadership
  • 12. Management concepts and functions
  • 13. Communication
  • 14. Personnel management
  • 15. Labour management relations
  • pt. III. Marketing
  • 16. Marketing and its environment
  • 17. Nature of market
  • 18. The marketing mix
  • pt. IV. Production
  • 19. The nature of production
  • 20. Managing production costs
  • pt. V. Business finance
  • 21. Sources of business finance
  • 22. Managing finances
  • 23. Financial institutions and markets
  • 24. Risk management and insurance
  • pt. VI. Accounting function
  • 25. Accounting information
  • 26. Accounting and decisions
  • pt. VII. Information for decision making
  • 27. Sources of statistics
  • 28. Statistics for decisions
  • 29. Business careers
  • 30. Case studies