MANAGEMENT INFORMATION SYSTEM MANAGING THE DIGITAL FIRM

Management Information Systems: Managing the Digital Firm provides the most comprehensive overviewof information systems used by business firms today, while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies, which describe how...

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Bibliographic Details
Main Authors: Laudon, Kenneth C. (Author), Laudon, Jane P. (Author)
Format: Book
Language:English
Published: Harlow, England Pearson Education Limited 2022
Edition:Seventeenth edition, Global edition
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Summary:Management Information Systems: Managing the Digital Firm provides the most comprehensive overviewof information systems used by business firms today, while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies, which describe how well-known companiesuse IT to solve problems and achieve business objectives. Students developsought-after skills, such as leading IS-related management discussions andusing IT to meet bottom-line results. Each chapter of the 17th edition featuresall-new Interactive Sessions, new Video Cases, and a new Career Opportunitiessection building practical job-seeking skills.
Physical Description:648 pages illustrations 28 cm
Bibliography:Includes bibliographical references and index
ISBN:9781292403281 (pbk)
1292403284 (pbk)