Business Analytics Descriptive, Predictive, Prescriptive

You master the full range of analytics as you strengthen descriptive, predictive and prescriptive analytic skills. Real examples and memorable visuals clearly illustrate data and results. Step-by-step instructions guide you through using Excel, Tableau, R or the Python-based Orange data mining softw...

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Bibliographic Details
Main Authors: Camm, Jeffrey D. (Author), Cochran, James J. (Author), Fry, Michael J. (Author), Ohlmann, Jeffrey W. (Author)
Format: Book
Language:English
Published: Boston, MA Cengage 2024
Edition:Fifth edition
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Summary:You master the full range of analytics as you strengthen descriptive, predictive and prescriptive analytic skills. Real examples and memorable visuals clearly illustrate data and results. Step-by-step instructions guide you through using Excel, Tableau, R or the Python-based Orange data mining software to perform advanced analytics. Practical, relevant problems at all levels of difficulty let you apply what you've learned. Updates throughout this edition address topics beyond traditional quantitative concepts, such as data wrangling, data visualization and data mining, which are increasingly important in today's business environment. MindTap and WebAssign online learning platforms are also available with an interactive eBook, algorithmic practice problems and Exploring Analytics visualizations to strengthen your understanding of key concepts.
Item Description:Includes index
Physical Description:xxiv, 1009 pages illustrations 29 cm
ISBN:9780357902202 (pbk)
9780357902219 (loose-leaf edition)