Public relations critical concepts in media and cultural studies
Public Relations is increasingly recognized as a well-established communication and management science. Indeed, the discipline has now generated an abundance of serious scholarly research which is very wide-ranging and which continues to flourish as never before. But much of the relevant literature...
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| Format: | Book |
| Language: | English |
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Milton Park, Abingdon, Oxon
Routledge
2013.
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| Series: | Critical concepts in media and cultural studies.
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Table of Contents:
- Vol. 1 Foundational themes and paradigm battles
- Vol. 2 Building research programmes and outlining challenges
- Vol. 3 Theories, challenges, and schools of thought
- Vol. 4 Issues management, crisis, and risk communication.