Political communication online structures, functions, and challenges

[This book] places these developments in their social and media context, covers various disciplinary backgrounds and how they can contribute to a common understanding of the evolving online media landscape, and proposes a novel methodological tool for the analysis of political communication online....

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Bibliographic Details
Main Author: Seizov, Ognyan (Author)
Format: Book
Language:English
Published: New York Routledge 2014
Series:Routledge research in political communication 12
Subjects:
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Call Number :JA 85 .S46 2014

MARC

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245 1 |a Political communication online  |b structures, functions, and challenges  |c Ognyan Seizov 
264 1 |a New York  |b Routledge  |c 2014 
300 |a xii, 159 pages  |b illustrations  |c 23 cm 
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337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
490 1 |a Routledge research in political communication  |v 12 
504 |a Includes bibliographical references and index 
505 0 |a 1. Political communication online: A field in flux. -- 2. ICON: A visual approach to multimodality in political communication. -- 3. Investigating political communication online: Analytical levels and procedures. -- 4. Political communication online at a multimodal glance: General trends and characteristics. -- 5. News and campaigns: Findings from two traditional genres of political communication. -- 6. NGOs and social movements: Political communication with social origins. -- 7. Moving forward: Evolving genres and future research directions in political communication online. 
520 |a [This book] places these developments in their social and media context, covers various disciplinary backgrounds and how they can contribute to a common understanding of the evolving online media landscape, and proposes a novel methodological tool for the analysis of political communication online. Seizov offers an approach that places context at the core of the theoretical and methodological discussion by discussing the traits of online communication that make it a unique communication environment. The book then brings together different disciplines which have important contributions for the study of political communication online but have not been integrated for this purpose so far, such as visual communication, multimodal research, and cognitive psychology. Seizov introduces the book's main theoretical and methodological contribution to multimodal document analysis, the annotation scheme "Imagery and Communication in Online Narratives" (ICON), and explores how the ICON approach works in practice. Taking four distinct genres of online political communication - news, election campaigns, NGOs, and social movements - the book presents the analyses of convenience samples from each of them in detail. 
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650 0 |a Communication in politics  |x Computer network resources 
650 0 |a Communication in politics  |x Technological innovations 
650 0 |a Internet in public administration 
830 0 |a Routledge research in political communication  |v 12 
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