Blue sky innovation killer innovations that changed the world of business
If you've marveled at the success of companies like Apple, IKEA, Salesforce, or AirAsia and dreamt of emulating them but didn't know then you're not alone. What differentiates these great companies from the ordinary ones is innovation and more specifically Blue Sky Innovation. It'...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Kuala Lumpur
Dr. Sivalapan Vivekarajah
[2013]
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Table of Contents:
- Introduction
- What is "innovation" and why is this important
- Why this book is called Blue Sky Innovation
- So what do you innovate?
- Product and technology innovation
- Business model innovation
- Operational innovation
- Resource innovations
- Customer innovation
- Market innovation
- Disruptive innovation
- Multi-innovation strategy for real competitive advantage
- How to create blue sky innovation