Computing and building around tie strength in social media
Relationships make social media social. But, not all relationships are created equal. We have colleagues with whom we correspond intensely, but not deeply; we have childhood friends we consider close, even if we fell out of touch. Social media, however, treats everybody the same: someone is either a...
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Hanover, Massachusetts
Now Publishers
2014
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| Series: | Foundations and trends in human-computer interaction
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| Subjects: | |
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| Summary: | Relationships make social media social. But, not all relationships are created equal. We have colleagues with whom we correspond intensely, but not deeply; we have childhood friends we consider close, even if we fell out of touch. Social media, however, treats everybody the same: someone is either a completely trusted friend or a total stranger, with little or nothing in between. In reality, relationships fall everywhere along this spectrum, a topic social science has investigated for decades under the name tie strength, a term for the strength of a relationship between two people. Despite many compelling findings along this line of research, social media does not incorporate tie strength or its lessons. Neither does most research on large-scale social phenomena |
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| Physical Description: | x, 117 pages illustrations 24 cm. |
| Bibliography: | Includes bibliographical references |
| ISBN: | 9781601987983 |


