Born to serve, built to last the Pernama story: secret's of Malaysia's home-grown retain chain

The inside story on how a Malaysian company led by Malaysians faced challenges head-on to become successful. PERNAMA has achieved much since it took over the armed-forces-based retail outlets from NAAFI, the well-established and hugely loved British establishment, in 1983. This book chronicles PERNA...

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Bibliographic Details

Corporate Author:	Perwira Niaga Malaysia
Other Authors:	Abdul Wahab Khalid (Compiler, Editor)
Format:	Book
Language:	English
Published:	Klang, Selangor Perwira Niaga Malaysia (PERNAMA) [2015]
Subjects:	Perwira Niaga Malaysia > History Retail trade > Malaysia
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