Management building competitive advantage
Although this revised edition of the text takes a traditional functional approach to management, it is organzied around four modern themes: cost, quality, speed and innovation.
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| Main Authors: | Bateman, Thomas S. (Author), Snell, Scott A. (Author) |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston
Irwin/McGraw-Hill
1999.
|
| Edition: | 4th ed. |
| Subjects: | |
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