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Administration of intercollegiate athletics

Bringing together some of the most knowledgeable professionals in the field of athletics administration, this text offers practical considerations and applications for financial operations, budgeting, marketing, corporate sponsorship, safety and risk assessment, ticketing, licensing and alumni relat...

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Bibliographic Details
Other Authors: Weight, Erianne A. 1981- (Editor), Zullo, Robert H. 1975- (Editor)
Format: Book
Language:English
Published: Champaign, IL Human Kinetics [2015]
Subjects:
National Collegiate Athletic Association
National Association of Intercollegiate Athletics
College sports > United States > Management
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Table of Contents:
  • A brief historical perspective on intercollegiate athletics / Ellen J. Staurowsky
  • Governing bodies / Barbara Osborne and Erianne Weight
  • Leadership and management / Erianne Weight and Dick Baddour
  • Compliance and title / Erianne Weight
  • Academics, eligibility & life skills / Erianne Weight and Sally Ross
  • Media relations / Rob Zullo
  • Financial operations / Stephen Shapiro and Brendan Dwyer
  • Marketing and promotions / David J. Shonk and Alyssa T. Bosley
  • Corporate sponsorship / Rob Zullo
  • Facility and event management / David Shonk and Rob Zullo
  • Alumni relations and athletic development offices / Rob Zullo
  • Ancillary services / Coyte Cooper and Landon Huffman.

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