Every business is a growth business how your company can prosper year after year by Charan, Ram, Tichy, Noel M.

Table of Contents: “…. -- Part II Broadening the pond: strategy from the outside in; how John Reed turned Citibank outside in; Eckhard Pfeiffer - the methodical radical of Compaq; John Trani and the new frontier of service at GE Medical; GE capital services - capitalizing on change. -- Part III Energizing and aligning the organization for growth; the genetic code and how to change it; rewriting the genetic code at AlliedSignal; Reynolds and Reynolds - creating lifelong customers; can you pass the Father Cunningham test?. …”