Global marketing

This books took an environmental and strategic approach by outlining the major dimensions of the global business environment.

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Bibliographic Details
Main Authors: Keegan, Warren J. (Author), Green, Mark C. (Author)
Format: Book
Language:English
Published: Harlow, England Pearson Education 2015
Edition:Eighth edition, global edition.
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Perpustakaan Jeneral Tun Ibrahim

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