Strategic management concepts & cases
This new textbook, written with a single, strong voice, weaves together classic and cutting-edge theory with in-chapter cases and strategy highlights, to teach students how companies gain and sustain competitive advantage. OneBook...OneVoice...OneVision
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| Format: | Book |
| Language: | English |
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New York, NY
McGraw-Hill Irwin
2013
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Perpustakaan Jeneral Tun Ibrahim
| Copy | On Shelf |
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