Strategic management concepts & cases
This new textbook, written with a single, strong voice, weaves together classic and cutting-edge theory with in-chapter cases and strategy highlights, to teach students how companies gain and sustain competitive advantage. OneBook...OneVoice...OneVision
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York, NY
McGraw-Hill Irwin
2013
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| Subjects: | |
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| 003 | MY-KLNDU | ||
| 005 | 20241220042031.0 | ||
| 008 | 221104 20132013nyua bi 001 0 eng d | ||
| 020 | |a 9780071317924 | ||
| 020 | |a 0071317929 (MHID) | ||
| 039 | 9 | |a 202211041212 |b VLOAD |c 201810301224 |d faezah |y 201805031516 |z helmey | |
| 040 | |a UPNM |b eng |c UPNM |e rda | ||
| 090 | |a HD 30.28 |b .R66 2013 | ||
| 100 | 1 | |a Rothaermel, Frank T. |e author | |
| 245 | 1 | 0 | |a Strategic management |b concepts & cases |c Frank T. Rothaermel |
| 264 | 1 | |a New York, NY |b McGraw-Hill Irwin |c 2013 | |
| 264 | 4 | |c © 2013 | |
| 300 | |a various pagings |b illustrations |c 24 cm | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a unmediated |2 rdamedia | ||
| 338 | |a volume |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index | ||
| 520 | |a This new textbook, written with a single, strong voice, weaves together classic and cutting-edge theory with in-chapter cases and strategy highlights, to teach students how companies gain and sustain competitive advantage. OneBook...OneVoice...OneVision | ||
| 592 | |a IN196/0518 |b 18/9/2018 |c RM 135.00 |h Kaca Enigma | ||
| 650 | 0 | |a Strategic planning | |
| 650 | 0 | |a Management | |
| 999 | |a vtls000060975 |c 104816 |d 104816 | ||