Corporate citizenship successful strategies for responsible companies
International companies such as Levis, Toys-R-Us, Avon, Nike, McDonalds, Texaco, Reebok, Sony and the White House Task Force have learned that putting corporate citizenship at the heart of corporate strategy has given them the competitive edge. The book profiles their efforts and provides innovative...
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| Main Authors: | , , , |
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| Format: | Book |
| Language: | English |
| Published: |
London
Financial Times / Pitman Publishing
1998
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| Call Number : | HD 60 .C635 1998 |
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| 090 | |a HD 60 |b .C635 1998 | ||
| 100 | 1 | |a McIntosh, Malcolm |d 1953- |e author | |
| 245 | 1 | 0 | |a Corporate citizenship |b successful strategies for responsible companies |c Malcolm McIntosh, Deborah Leipziger, Keith Jones, Gill Coleman |
| 264 | 1 | |a London |b Financial Times / Pitman Publishing |c 1998 | |
| 264 | 4 | |c ©1998 | |
| 300 | |a xxv, 323 pages |b illustrations |c 25 cm | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a unmediated |2 rdamedia | ||
| 338 | |a volume |2 rdacarrier | ||
| 400 | 0 | |a Malcolm McIntosh | |
| 504 | |a Includes bibliographical references and index | ||
| 505 | 0 | |a Social responsibility in a global economy -- The new corporate citizenship -- Putting corporate citizenship at the heart of strategy -- Critical issues in corporate citizenship -- Managing corporate citizenship -- Business as if there's a future | |
| 520 | |a International companies such as Levis, Toys-R-Us, Avon, Nike, McDonalds, Texaco, Reebok, Sony and the White House Task Force have learned that putting corporate citizenship at the heart of corporate strategy has given them the competitive edge. The book profiles their efforts and provides innovative and visionary solutions to issues including Human Rights, Fair Trade, Social and Ethical Auditing, Environmental Policy, Stakeholder Relations, Global Codes of Conduct and Corporate Governance. These issues carry such weight in the business world that many international corporations, Avon in particular, are requiring that all suppliers be SA8000 certified, or lose their business. | ||
| 650 | 0 | |a Social responsibility of business | |
| 650 | 0 | |a Business ethics | |
| 700 | 1 | |a Leipziger, Deborah |e author | |
| 700 | 1 | |a Jones, Keith |e author | |
| 700 | 1 | |a Coleman, Gill |e author | |
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