Exploring corporate strategy text and cases
An extensive process of market research & product development has formed the basis for this new edition. It covers all of the underlying concepts, processes of development & analytical methods of corporate strategy within a variety of organisations.
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Harlow, England
Financial Times Prentice Hall an imprint of Pearson Education
[2002]
|
| Edition: | Sixth edition |
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Perpustakaan Jeneral Tun Ibrahim
| Copy | On Shelf |
|---|