Public relations for Asia

This book is an essential read for anyone interested in Public Relations in Asia. Combining the latest in Public Relations theory with practical guidance on how to plan and structure a PR campaign and top tips on how to create successful PR campaigns, this book is also full of case histories from As...

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Bibliographic Details

Main Author:	Morris, Trevor
Other Authors:	Goldsworthy, Simon
Format:	Book
Language:	English
Published:	Basingstoke, Hampshire New York, N.Y. Palgrave Macmillan 2008
Subjects:	Public relations > Asia
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