Management of strategy concepts and cases
This text explains how firms achieve strategic competitiveness, emphasising integration of resources and capabilities to obtain a sustained competitive advantage. The text integrates the resource-based view of the firm with the more traditional model
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| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
United Kingdom, UK
South-Western, a part of cencage learning
2011
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| Edition: | 9th edition |
| Subjects: | |
| Tags: |
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| Summary: | This text explains how firms achieve strategic competitiveness, emphasising integration of resources and capabilities to obtain a sustained competitive advantage. The text integrates the resource-based view of the firm with the more traditional model |
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| Item Description: | Title on verso: Strategic management: competitiveness and globalization (concepts and cases) |
| Physical Description: | 1 volume (various pagings) illustrations 26 cm |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9780538753197 |