Skip to content
library@upnm.edu.my
+6 03-9051 3400
UPNM Library Explorer
Home
Advanced Search
Contact
Login
All Fields
Title
Author
Subject
Call Number
ISBN/ISSN
Tag
Find
Advanced
Marketing planning for the pha...
Cite this
Text this
Email this
Print
Export Record
Export to RefWorks
Export to EndNoteWeb
Export to EndNote
Save to List
Permanent link
Marketing planning for the pharmaceutical industry
Saved in:
Bibliographic Details
Main Author:
Lidstone, John
Other Authors:
MacLennan, Janice
Format:
Book
Language:
English
Published:
Hampshire, UK
Gower
1999
Edition:
2nd ed.
Subjects:
Medical care
Marketing of Health Services
Drug Industry
>
economics
Tags:
Add Tag
No Tags, Be the first to tag this record!
Holdings
Description
Comments
Similar Items
Staff View
Perpustakaan Jeneral Tun Ibrahim
Holdings details from Perpustakaan Jeneral Tun Ibrahim
Copy
On Shelf
Similar Items
Doctors and pharmaceutical industry insight from Malaysian scenario
by: Imran Masood, et al.
Published: (2012)
Essentials of health care marketing
by: Berkowitz, Eric N.
Published: (2004)
Health care marketing tools and techniques
by: Fortenberry, John L., Jr
Published: (2010)
Market-driven health care who wins,who loses in the transformation of America's largest service industry
by: Herzlinger, Regina E.
Published: (1997)
Cases in marketing of services an international collection
by: Meidan, Arthur 1936-
Published: (1993)