Maritime economics management and marketing

Extensively updated and revised, this third edition explains in simple terms the practical economic considerations involved in modern shipping management in changing legal and logistical environments - primarily marketing-driven - in the liner-cargo, bulk-cargo and specialized-tonnage markets.

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Bibliographic Details
Main Author: Branch, Alan E. (Author)
Format: Book
Language:English
Published: Abingdon, Oxon Routledge/Taylor & Francis Group 2016
Edition:Third edition. First issued in hardback 2016.
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Perpustakaan Jeneral Tun Ibrahim

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